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Market Updates

Campbell Adds V8 V-Fusion Line + Tea to Product Line

Campbell Soup Company, Camden, NJ, has expanded its V8 V-Fusion line of beverages with new V8 V-Fusion + Tea juice beverages.

Campbell Soup Company, Camden, NJ, has expanded its V8 V-Fusion line of beverages with new V8 V-Fusion + Tea juice beverages. This product provides a combined serving of vegetables and fruit (1/4 cup vegetables and 1/4 cup of fruit) in each 8-oz. serving, along with antioxidants from natural green tea.

It is available in three flavors: Raspberry Green Tea, Pomegranate Green Tea and Pineapple Mango Green Tea.

“People love V8 V-Fusion beverages for their fruit flavor and the convenience of drinking their vegetables,” said Dale Clemiss, vice president, beverage marketing, V8 Beverages. “Now we’re giving people a new reason to enjoy our beverages by introducing a juice beverage with a hint of natural green tea—an increasingly popular light and nutritious beverage choice. The result is a unique combination of refreshing taste and nutrition you can’t get from any other beverage on the market.”

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